Client
Infento
Project
'Compare Kits' - webpage
Design fields
UX Design | UI Design
Infento is a start-up in Amsterdam that develops building kits for families at home and for schools. Children can build real constructible vehicles (and much more!) alone, or with parents or classmates. It's a durable concept that offers a technical skill set for the future and empowers children to become makers.
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For this project I designed a new webpage. This page is focused on the family Kits as this is the main target audience Infento at this moment. Another similar page will be launched in the future focused on the educational audience.
The problem
As also mentioned in the Infento - Homepage redesign project, the website was missing key information about the products. Users had trouble with understanding how the system of the Kits works, what you will get exactly when purchasing a Kit and what the differences (and similarities) between the Kits are.
Desktop landing
Desktop design pieces
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Mobile design pieces
Full (static) design
Process
Starting with user tests, organising and analysing the test results, I sat down and dove into the problem of the missing information about the products.
There was no overview or system of the Kits available, so I had to search for all similarities and differences myself. After finding them, I was able to categorise key information about the Kits. At the same time, I was searching for design patterns. Together with the newly designed elements, I designed the webpage.
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